Get closer to your users: How to build a continuous interview habit that's lightweight & sustainable

Most product teams know they should be talking to users more. The problem isn't knowing - it's making it happen in a way that's sustainable, focused, and actually leads somewhere. In this live UX research workshop, join Joe Formica as he breaks down continuous interviewing - one of the most powerful habits a product team can build. Instead of big, infrequent research projects, you'll learn how to build a steady stream of user insight that informs decisions in real time, without it quietly fading out after a few weeks. You'll learn: ✔ What continuous interviews actually are and why a regular habit of short conversations beats occasional big research projects ✔ How to scope and plan interviews that lead to valuable insights and impact ✔ Who to recruit and how often to talk to them, without creating a sourcing problem that kills your cadence ✔ What makes a good session - the right length, format, and balance between open conversation and focused questions ✔ What questions to ask and what to avoid ✔ The most common reasons continuous interview practices fail and how to avoid them 📌 Chapters 00:00 - Welcome & workshop overview 05:40 - Talk to users 19:39 - Continuous interviews 101 24:56 - Study setup and recruitment 38:36 - Interview questions 47:31 - Sharing it with your team 53:55 - Key takeaways 59:15 - Wrap up and Q&A Resources: Continuous interviews guide: https://shorturl.at/PKd9d Sign up for a free Lyssna plan: https://linkly.link/2FUmD Explore our resources: https://www.lyssna.com/resources/ Sign up to a free workshop: https://www.lyssna.com/events/ About the instructor: Joe is the Design Advocate at Lyssna, where he leads workshops, creates educational content, and inspires designers to create great products. With over 10 years of UX and education experience, Joe has taught thousands through hands-on, project-based courses that make learning fun and practical. Connect with us!   / usabilityhubapp     / wearelyssna     / wearelyssna     / wearelyssna