Paying attention: Sir John Hegarty on creatives in headphones

Sir John Hegarty, co-founder of agency BBH, talks about inspiration and how irritated he gets by creatives wearing headphones. Wearing headphones, Hegarty says, isolates the wearer from all possible sources inspiration that are to be found in everyday happening. Hegarty speaks to Campaign's Talking Inspiration series, created by agency Kittcat Nohr Digitas. Hegarty talks more on creativity and inspiration in this video:    • CAMPAIGN TV: Sir John Hegarty talks inspir...   For outtakes not available in the main interview, visit our Sir John Hegarty playlist:    • Sir John Hegarty on creativity (Talking In...   Sister title Marketing also spoke to Hegarty. Here he tells them how advertising has not kept up with the quality of TV programming:    • CAMPAIGN TV: Sir John Hegarty says "advert...   Subscribe for more video:    / brandrepublicvideo   Follow Campaign on Twitter:   / campaignmag   For past Talking Inspiration interviews, including Maurice Levy, Peter Bazalgette and Rory Sutherland, visit the Campaign website: http://www.campaignlive.co.uk/go/talk...