가향 커피, 왜 숨기고 파십니까? 스페셜티 커피가 가져야 할 가장 기본적인 자세

Hello, this is Yang Jin-ho from El Cafe Coffee Roasters. Recently, an interesting video was uploaded to the 'Academic Coffee' YouTube channel, run by Pioneer Coffee—a channel I enjoy watching—covering the definition and history of specialty coffee, as well as flavored coffee (infused/coppermentation). (Link to the video:    • 여러분들은 '스페셜티 커피'를 잘 못 알고 있습니다. 15년차 커피인의 관점  ) As a colleague in the same industry, I resonated with many of the points discussed, but since there was a slightly different opinion regarding the 'priorities' for viewing specialty coffee, I turned on the camera to engage in a healthy discussion. I would like to share my honest thoughts on the origins of specialty coffee, the values ​​of the Slow Food movement, and the 'transparency' and 'consumer's right to know' currently facing the flavored coffee market. What do you think? Is quality more important, or is transparency? I would appreciate it if you could share your diverse opinions in the comments. I hope we can talk together for a healthier and more progressive coffee market. Have a great day! Company Store: https://elcafe.co.kr/ Smart Store: https://smartstore.naver.com/elcafe/ "This post is part of the Coupang Partners program, and I receive a commission for it." Products I want to buy Osmo Pocket 4: https://link.coupang.com/a/eHsBQX9vTE #SpecialtyCoffee #FlavoredCoffee #PioneerCoffee #ELCafe