Authentizität statt Inszenierung - Wie Selbstselektion Auswahlprozesse erleichtert | Prof.Dr. Klukas

The more perfect the presentation, the greater the subsequent disappointment. In recruiting, there's often an attempt to portray companies as attractively as possible. But idealized images, generic promises, and interchangeable messages frequently lead applicants to choose roles that aren't a good fit in the long run. Authenticity, in this context, isn't a risk—it's a relief for the selection process. This free, one-hour spotlight session, featuring a keynote presentation followed by an exchange of experiences, demonstrates how self-selection is facilitated through realistic insights into tasks, working conditions, and company culture. The focus is on how selection processes become more effective when applicants can assess early on whether an environment truly suits them. The discussion will cover the role of employer branding and why credible content is more important than perfect campaigns. A key element is realistic job previews: How can realistic insights manage expectations, promote a good fit, and simultaneously reduce unnecessary applications? The aim is to convey how authenticity can be strategically employed to make selection processes clearer, more efficient, and more suitable. Participants will receive insights into how self-selection can be actively shaped rather than left to chance – as a complement to and relief from traditional selection processes. The subsequent exchange is designed to encourage participants to share their own experiences and discuss key aspects of the spotlight.