#20 JAX Wood Fired Pizza - Elisha Joy Danzik

In this episode I sit down with Elisha, co-owner and CMO of Jax Wood Fired Pizza (@jaxwoodfiredpizza), a family-run sourdough pizza spot with locations in Haleiwa Town and Sharks Cove. Elisha runs the business alongside her two brothers, Z (COO) and Gabe (CHRO), after all three left mainland careers (musical theater and marketing in NYC, restaurant district management, and Tesla management) to move home to the North Shore in 2023. We get into: 🍕 Buying an existing pizza shop and turning it into a 50-person operation 🔥 The custom food truck build for Sharks Cove, complete with a forklifted, hand-welded pizza oven 🍞 The science behind their 24-hour sourdough fermentation process 🏛️ The ongoing fight to save the Sharks Cove businesses from displacement 🌊 Losing their family home in the March 2025 flood, and still opening the ovens the next morning to feed the community 🙏 The "Stronger Than the Storm" fundraiser that raised $40,000+ for local families This one is equal parts business story and a reminder of what it means to be a neighbor first. 📍 Jax Wood Fired Pizza: @jaxwoodfiredpizza Haleiwa Town & Sharks Cove, Oahu Follow along for more origin stories of North Shore entrepreneurs 🤙