How Dream11 CONQUERED India's 35,000 Cr Fantasy Sports Market | Dream 11 Case Study
In today's episode, we discuss how Dream 11 came to dominate India's fantasy sports market by breaking down its tech, product & marketing strategy. *Must Watch*. Join our community group for the latest updates from Perspectify - https://chat.whatsapp.com/Gw2COeWk1ax... Follow Dhruv on LinkedIn- / shahdhruv04 Follow Rakshit on LinkedIn: / rakshit-lodha-360241187 00:00 - Introduction 01:04 - Dream 11 Statistics 03:08- Dream 11 IPL Strategy 04:45 - How IPL Ads Function 09:00 - Why Competitors Can't Beat Dream11 09:33 - How Dream 11 Works 11:35 - Dream 11 Product Strategy 12:05 - Dream 11 Onboarding Strategy 15:20 - Dream 11 Activation Strategy 16:40 - Pre & Post Activation Strategy 18:45 - Dream 11 Retention Strategy 22:52 - Dream 11 Community Strategy 23:20 - Dream 11 User Trust Building 25:30- Dream 11 User Reactivation Strategy 26:46 - D11 Push Notifications Lessons ________ Visit our previous videos: I Gained 30,000 LinkedIn Followers & Got the TOP VOICE Badge: • I Gained 30,000 LinkedIn Followers & Got t... The INTERNET is FREAKING OUT Over This AI! (OpenAI's Sora Explained) - • The INTERNET is FREAKING OUT Over This AI!... How To Become A Product Manager With ZERO Experience - • How To Become A Product Manager With ZERO ... WTF does a PM do - • WTF Does a Product Manager do? 2024 Edition Your Marketing Strategy in 2024 is DEAD! Unless... - • Your Marketing Strategy in 2024 is DEAD! (... Mastering Data Analytics - • Mastering Data Analytics for Product & Mar... AI for Marketers & Product Managers - • AI for Marketers & Product Managers: How t... Build Your Personal Brand - • The Beginner's Guide to Building a Persona... __________________________ If you're listening to our podcast for the first time, allow us the chance to introduce ourselves. Dhruv is a lead marketeer at an insure-tech start-up. He possesses over 4 years of experience in building & scaling marketing teams with a strong base in social media, lead generation & management. Rakshit is a product manager for a large FinTech startup. With 4+ years of experience, Rakshit has diverse skills ranging from content & CX, to building major fintech products. He has a powerful foundation in analytics, product management, & growth. Dhruv & Rakshit have known each other since their school days, and enjoy discussing interesting insights from their day-to-day lives. With @Perspectify-Podcast , they aim to demystify marketing, product, tech & growth topics for you, and help you achieve the best outcomes in your field. Rate, review, and subscribe to this podcast to never miss an episode.

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