質問8「売れなくて迷走中…SNSを活用しないとダメ？～ネット販売初心者向けのテコ入れの考え方～」ハンドメイド作家さんのお悩み相談：おはようminneLAB

▼ Japan's largest online store for handmade crafts and handcrafts, "minne" by GMO Pepabo https://bit.ly/3qN08Gj ▼For those who want to sell their handmade items online https://bit.ly/3wPOSga "Good Morning! minne LAB" is an official livestream from minne for creative crafters. The Q&A section of the minne LAB Instagram account is archived and streamed on YouTube.   / minne_lab   If you'd like to watch the entire stream, please check out our Instagram Live! Streams are held mainly on Mondays and Thursdays. Starting this episode, we've introduced microphones! [Table of Contents and Additional Information] At the beginning, I was worried about being recorded, so I got up from my seat and bumped into things, dropping them. My apologies. 01:00 Today's Question: "I'm struggling with sales... Do I need to use social media?" 03:22 First impressions after receiving the question and an explanation of the current situation of an anonymous author. 05:50 Today's Three Points 06:41 Point 1: Does free shipping lead to sales promotion? 12:01 Point 2: Do I need to use social media? 14:12 Point 3: How to improve your sales method 20:05 Suggestions based on survey results on the percentage of people with pierced ears (※) 22:35 Introduction of viewer comments ※Source: News site Sirabee "Who has pierced ears? The percentage by occupation also reveals 'completely different trends between men and women.'" https://sirabee.com/2019/01/07/201618... * * Episode 8 Questioner: Anonymous author Nice to meet you. I've been selling accessories at events at my own pace and on minne for 1 year and 2 months. I'm currently feeling lost. (Current Situation) Accessibility: 2-53 per day Sales: 4 in 1 year and 2 months (excluding sold-out events) (About the Gallery) Photos: I've rephotographed all of my pieces 3 times, resulting in the current photos. Text: I've rewritten it 3 times, drawing on the expertise of popular artists. Artwork: Even as I get older, I still create with the idea of ​​"enjoying wearing accessories." I often choose materials I like. (Social Media) I'm timid, so I haven't used it yet. I'm embarrassed to say this, but I've only had low access and only sold 4 pieces in a year. I continue to upload my work. The reality is that I'm overwhelmed with materials for making accessories, but I still have the desire to make and sell. I regularly check and revise my gallery in an effort to improve it, but I'm lost and don't know what to do. I'm currently running a free shipping campaign, but it hasn't led to any sales yet. Also, are there limitations to online sales without utilizing social media? I welcome any harsh opinions or suggestions. I'd appreciate it if you could point out any flaws or areas for improvement. Also, with all the social media platforms available, where should a complete beginner start? I'd really appreciate it if you would consider adopting this. * * "Good Morning! minne LAB" is always accepting questions from artists. Questions can be submitted anonymously. ▼Click here for the question form. https://bit.ly/3bDCtOy ▼More details about this project: We'll be answering artists' questions on the official minne LAB Instagram Live. https://note.minne.com/n/nc0402a39dcf5 On Twitter, we're seeing a lot of comments about the video and accounts of various artists' trial and error experiences after watching the video, using the hashtags "#GoodMorningLab" and "#LearnWithminne." Please take a look. * * "I can't take good photos" "I'm worried about pricing"... To help handmade artists with these concerns, minne offers a reading content called the "minne Study Guide." ▼minne Study Guide https://note.minne.com/m/mc1379d2d49ba ▼"minne's Book: The Basics of Selling" by Mao Wada, minne's arts advisor, has been extremely well-received since its release in April 2019 and is now in its third printing! It's available at bookstores nationwide, on Amazon, and more. https://amzn.to/2NxTNd9 ●minne LAB Twitter:   / minne_lab   ●minne LAB Instagram:   / minne_lab   ●Arts Advisor Wada's Twitter:   / ma0_k