¡Vende experiencia, no infomación! con Carolina Millán #152

In this episode, I spoke with Carolina Millán, one of the pioneers of digital product sales in Chile. She's a business engineer, entrepreneur, content creator, and expert in selling digital products. In this episode, we talked about building a personal brand, building trust, creating offers, and what's working today for selling digital products. 📝 Tell me in the comments which part of the episode you liked best. And if you're interested in hearing entrepreneurs' stories, subscribe to the channel. 🛎️ 📲 Follow me on social media: Instagram: @norellanaf TikTok: @norellanaf Sponsors: To support our podcast, visit our sponsors. Flycrew - Turn your community into your business. All the tools you need to make money online. Get 7 days free at https://flycrew.com Welcu - If you're an event organizer, sell your tickets with Welcu.com. Control and organization for your next event. https://welcu.com 00:00:01 What's happening with information products? 00:02:36 When did you decide to dedicate yourself to digital? 00:05:14 Direct Marketing 00:09:02 The internet gives us the possibility of starting a business without asking permission 00:11:03 How did you become an entrepreneur? 00:14:39 My industry report 00:18:28 Affiliates 00:24:00 How do you choose who you collaborate with? 00:34:46 Personal Branding is about sharing what matters to you 00:38:36 How does an introvert manage to face what they find most difficult? 00:40:06 What was going through your mind when you were talking with Tony Robbins? 00:42:28 What are the pillars of a good offer? 00:51:22 How do I sell knowledge if all I have is experience? 00:56:26 What's important in an offer to get people to take action? 01:00:05 What's working best and worst in information products? 01:03:57 Where can we find you?