How to setup Cookie Banner and Google Consent Mode V2 in WordPress (Step-by-step tutorial)

Looking to make your WordPress website compliant with Google Consent Mode V2 while also making your website live up to the most recognized cookie guidelines (like the GDPR, PECR, CCPA, and more) in the world? In this easy-to-follow step-by-step tutorial, our partner, Lars Friis, guides you through setting up a cookie banner for WordPress and configuring Google Consent Mode V2 using Google Tag Manager. You'll learn how to: ✅ Create and customize a cookie banner with Cookie Information’s CMP ✅ Install Google Tag Manager and Google Consent Mode v2 on your WordPress site ✅ Configure tags and ensure compliance with Google’s requirements In this video, we are using Cookie Information's consent management platform (CMP), a trusted Google CMP Gold Partner, that also offers a straightforward Consent Mode v2 implementation. 🔗 Start your free trial of Cookie Information’s Consent Management Platform here: 👉 https://cookieinformation.com/registr... 🔗 Link to Google Tag Manager template used in the video: 👉 https://tagmanager.google.com/gallery... Video Chapters 0:00 - Introduction 0:05 - Overview: Cookie Banner & Google Consent Mode Setup 0:18 - Why Use Cookie Information’s CMP? 0:34 - Step 1: Creating a Cookie Banner in Cookie Information 1:11 - Setting Up the Domain in Cookie Information 2:20 - Customizing the Cookie Banner Appearance 3:56 - Adjusting Copy and Translations 4:50 - General Settings for Your Cookie Banner 5:18 - Disabling First-Party Cookie Blocking 5:52 - Step 2: Installing Google Tag Manager in WordPress 6:50 - Adding the GTM Plugin to WordPress 7:30 - Configuring Google Tag Manager in WordPress 8:40 - Step 3: Setting Up Google Consent Mode in GTM 9:15 - Adding Cookie Information’s Template in GTM 10:28 - Configuring Consent Settings in GTM 11:42 - Setting Default Denied Consent 12:55 - Understanding Consent Mode Tags in GTM 14:05 - Setting Up a Google Analytics Tag (GA4) 16:35 - Confirming Consent Mode Functionality in Tag Assistant 18:18 - How to Handle Non-Google Tags Without Built-In Consent 19:20 - Setting Up a LinkedIn Tag with Manual Consent 22:02 - Triggering Tags Based on Consent Events 23:00 - Using Trigger Groups for Purchase Events 25:10 - Verifying Consent Overview in GTM 26:00 - Final Testing & Summary 🔗 Start your free trial of Cookie Information’s Consent Management Platform here: 👉 https://cookieinformation.com/registr... #cookieinformation #cookiebanner #googleconsentmode #consentmode #googletagmanager #tagmanager #consentmode #wordpress #gdpr #wordpresstutorial #digitalmarketing #digitalmarketingtips #compliance