Centauro 45 Anos: A História da Marca que Dominou o Brasil

Centauro celebrated its 45th anniversary in 2026, and so, once again, the "From Zero to Top" program left the studio. We went to the company's new headquarters in São Paulo to learn firsthand about the trajectory of one of the largest sporting goods retail brands in Latin America. Today, there are 230 stores spread across 26 states in the country. In a modern office fully connected to the world of sports, Sebastião Bomfim Filho spoke with Mariana Amaro and recalled the challenges of the beginning in Belo Horizonte, the mistakes, the great turnarounds, and the plans for the company's future. Join our WhatsApp Channel for exclusive content: https://whatsapp.com/channel/0029Vakv... Check out the complete list of episodes at: https://www.infomoney.com.br/negocios... Script and presentation: Mariana Amaro Production: Carolina Paes InfoMoney multiplatform team: Camila Moura, Fabio Teixeira, Fernando Lima, Luana Matos and Renato Costa Multiplatform coordination: Luciana Pilon General director: Rodrigo Flores ABOUT FROM ZERO TO TOP: In over 200 episodes, the business videocast/podcast From Zero to Top tells the story of the entrepreneurs and businesspeople behind the largest companies in the country. In each episode, we interview a founder in a candid conversation about how they started their business, the challenges faced over the years, the uncertainties, and the defining moments for the company. #FromZeroToTop #ZeroToTop