Apple przespało AI, Twoi klienci kłamią, a firmy palą pieniądze w piecu!

More about WiseGroup: ► https://wisegroup.pl/ Partners of this episode: x-kom for companies - Your technological partner in business. ►https://biznes.x-kom.pl/?utm_source=y... Fiorigifts - Designer and supplier of promotional items for businesses. ► https://fiorigifts.pl/?utm_source=wis... ► https://hellogadzet.pl/?utm_source=wi... Raynet - CRM system for SMEs. ► https://raynetcrm.pl/?utm_source=Wise... Link to a case study from Würth Polska. ► https://www.sellwise.pl/happy-client-... Four presenters, four insights, no script. Same as every week. In this episode, we discuss how Tim Cook took over Apple after Jobs' death and built a $4 trillion company without trying to be Jobs No. 2. We discuss why strategy really only works in small companies, and in large organizations, it fades away under the CEOs' policies. We discuss why companies spend their training budgets to feel good, not to develop. And how customer evaluation can be a mirror—if you have a culture that allows you to look into it. In this episode, you'll learn: How Tim Cook built Apple's market capitalization from $350 billion to $4 trillion without competing with the Jobs myth, Why Apple missed the AI ​​wave and what that means for companies building on a single advantage, Why strategy works best in companies with 20-40 employees, while in corporations it exists mostly on paper, How three partners with three different "whys" destroy every strategy from the inside, Why KPIs measured by the amount spent on training are one of the greatest absurdities in management, How to tell if training was worthwhile—and why a post-coffee survey doesn't measure it, Why customers tell the truth to a stranger and not to the consultant working with them. Questions that may arise from this episode: How did Tim Cook change Apple after Jobs's death? Cook took over Apple six weeks after Jobs' death and didn't try to imitate him. Instead, he repaired supply chains, systematically diversified the business with Apple Watch, AirPods, Apple Pay, and services, and transitioned Macs to its own processors. He built a market capitalization from $350 billion to $4 trillion in 15 years. Why did Apple miss the AI ​​wave? This is one of the few criticisms of Cook—Siri still runs on Google technology, and Apple clearly lagged behind in the race against OpenAI and Google in the area of ​​language models. In which companies does strategy really work? According to WiseGroup's consulting experience, it works in small companies of 20-40 people, where the owner holds the strategy in mind and everyone acts according to his decisions. In large organizations, strategy exists on paper, but in practice it gets lost under the political interests of individual directors. What destroys strategy in a company with several partners? Each partner has different "whys." One wants money here and now, another wants an easy life, and a third wants to have fun with technology. Without a shared direction, a company is torn apart in as many directions as it is in its partners. Is the budget spent on training a good KPI for HR? No. It's one of the most misleading metrics in management. Good training should address specific competency gaps linked to the company's strategy, have managerial support during the implementation phase, and be measured by behavioral change—not with a survey completed over coffee immediately after the session. Why don't clients tell the truth to the consultant working with them? Because they like them. Evaluations should be conducted by someone unrelated to the project—then the client openly discusses what's bothering them. The same evaluation conducted by a different person provides many times more useful information. How to build an effective client evaluation process? Three elements: a standardized interview script, a person unrelated to the project as the facilitator, and an organizational culture that treats feedback as a mirror, not as an excuse to blame. Subscribe to the WiseConnect channel! Presenters: Oliwia Polak, Łukasz Połubianko, Ania Makieła-Zoń, and Szymon Negacz. More about WiseGroup: ► https://wisegroup.pl/ -------------------------------------------------------------------------------- Table of contents: 00:00 First insight. 16:51 Second insight. 30:24 Third insight. 44:56 Fourth insight. -------------------------------------------------------------------------------- #wisegroup #wiseconnect #business