The Most Powerful Land Broker in North Texas

In this episode, Chris sits down with Rex Glendenning, founder of REX Real Estate and the man known across North Texas as the "King of Dirt." Rex is a fourth-generation Celina native whose great-grandfather homesteaded 160 acres in 1887. Over the last four decades he's brokered billions in DFW land deals - including the $130M public-private partnership that brought the Cowboys to Frisco - while quietly running a 4-broker shop out of his hometown. Chris and Rex unpack his patience-and-dirt playbook, why he believes DFW is becoming the financial epicenter of America, and how he reads a real estate cycle years ahead of the rest of the industry. They discuss: How Rex originated the Star deal in 60 days - and why Frisco won the Cowboys instead of Irving His foundational theory: why every American city grows north (with one exception) 40 years of plowing every dollar back into dirt -Why he believes DFW becomes "Y'all Street" Why he never scaled past three brokers His read on where we are in the cycle Timestamps: 00:00 Intro 05:20 Learning When to Shut Up in Business and Life 08:53 Growing Up Rural in Salina & the Work Ethic It Built 11:02 Why Every City in America Grows North 14:18 Betting on the Pandemic: $1 Billion in Deals with Just His Wife 23:38 The Star Deal: How Rex Helped Move the Dallas Cowboys to Frisco 30:23 Small Towns vs. Big Cities: The Public-Private Partnership Advantage 40:24 DFW Airport as the Hidden Engine of North Texas Growth 44:06 The H-1B Visa Pullback & Its Real Impact on the Housing Market 48:11 How Rex Thinks About Surviving a Recession 56:23 Will an "Artery Pop" in '26 or '27? 01:00:26 Why Rex Is Worth 6%: Full-Service vs. Order-Taking Brokers 01:04:43 Selling the Same Ranch 7 Times Over 40 Years 01:19:03 What Keeps Rex Up at Night: Reading the Current Market Cycle Support our Sponsors Collateral Partners: https://collateral.com/fort Chris on Social Media: X: https://x.com/fortworthchris Instagram:   / thepowerspodcast   LinkedIn:   / chrispowersjr   Visit our website: https://www.powerspod.com/ Leave a review on Apple: https://bit.ly/45crFD0 Leave a review on Spotify: https://bit.ly/3Krl9jO