売れないサロンが“予約パンク”するまでにやったこと

[Want to become friends with Hiromi Iwayama on LINE?] ↓↓↓↓ https://mastersalon.jp/insta-yt/28_bhh/ ＼⬇Get a gift when you add me as a friend⬇／ 🎁10 Things You Must Do to Make Your Salon Successful🎁 🎁Instagram Marketing Course Exclusive to LINE Friends🎁 On LINE, we provide useful information for salon owners and announcements about Instagram Live! Please become our friend! ✨ This channel delivers videos useful for salon owners who want to increase their sales! It's packed with information to help you manage your salon! [Table of Contents] 00:00 Highlights 01:07 The Era When I Couldn't Even Pay My National Pension 02:11 Encountering "Making 1 Million Yen a Month in a Housing Complex" 03:18 Growing into a Salon Nearly Reaching 20 Million Yen in Sales 04:25 Relocating the Salon to Near the Station and Creating the Ideal Space 05:42 My Life Changed When I Specialized in Acne Treatment 06:48 Explosive Increase in Customers Leads to Overbooking 07:58 A Life Where I Can Shop Without Worrying About Money 09:07 Improved Family Relationships as Sales Improved 10:17 My Past Inability to Act and the Catalyst for Change 11:36 Why Environment Changes People 12:47 The Decision to Invest in "Learning" Despite Having No Money 14:55 The Past Struggles with Incorrect Customer Acquisition Methods 16:02 The Failure of Stopping Posting 17:12 Why "Fully Booked = Success" Isn't Always True 18:16 Business management should be viewed as a whole, not in isolation. 19:15 The Real Lessons Needed for Salon Management 20:19 What's the First Step You Should Take? ▼Recommended Videos▼ Why Trend-Based Customer Acquisition is Too Dangerous: A Detailed Explanation    • トレンド集客が危険すぎる理由を詳しく説明します   Too Dirty…A Salon That Doesn't Seem to Value Its Customers    • 汚すぎる…お客様を大切にしているとは思えないサロン   ◆─────────────◆ "Anyone Can Do It," Yet "Nobody Is Doing It" ~Tips for Transforming into a Thriving Business~ ✏【Book】Management Rules to Achieve 10 Million Yen in Annual Sales Even in Unfavorable Conditions https://amzn.asia/d/aV9Hk8b ◆─────────────◆ ★Instagram★   / hiromi.iwayama   ☆Free Email Newsletter☆ https://mastersalon.net/p/r/D9pKGxTQ ★Blog★ https://ameblo.jp/beauty-tiare/ ───────────── Who is Hiromi Iwayama? ───────────── 2009 More than 25 minutes' walk from the station A housing complex over 30 years old 5th floor with no elevator Opened a salon under these desperately unfavorable conditions. In the first month, earnings were only 7,000 yen, and the business was on the verge of collapse. A blog started as a last resort, and after 3 months, reservations began filling up, and after 6 months, monthly sales exceeded 1 million yen. This led to the opening of two more branches in front of Yokohama Station. Staffing was increased by 7 people, and eyelash and nail services were added. An e-commerce site was launched, sourcing products from Austria and Korea (500 members in 6 months through word-of-mouth alone, without advertising). A rental conference room business was also expanded. During this process, numerous consultations were received from individual salon owners nationwide, leading to the start of specialized marketing and management consulting for individual salons. A private salon owner, who, like my former self, was struggling with attracting customers and sales, transformed into a salon with "fully booked appointments and record-breaking sales" thanks to my advice. In 2016, I retired from managing my own salon and dedicated myself to consulting. I established the salon school®︎ "Master Salon Management Academy." Students come from all over Japan and even from overseas, including Australia. Monthly sales increased from 15,000 yen to 4 million yen. Three staff members were also hired. Achieved monthly sales of 2 million yen at a salon surrounded by rice fields with only one train per hour. Relocated the salon to a location 4 minutes from Omotesando and achieved a record monthly sales of 10 million yen. Opened a business in a 30-year-old apartment. Achieved monthly sales of 1 million yen from 400,000 yen. A salon that was unable to pay its national health insurance premiums and was receiving a reduction increased its monthly sales to 2.9 million yen. In a town of 17,000 people, monthly sales increased from 80,000 yen to 2,500,000 yen. From a home-based salon with monthly sales of 130,000 yen, sales steadily increased, leading to the opening of a physical store and achieving monthly sales of 3,600,000 yen. These are just some of the many success stories they have produced. ───────────── Media Coverage ───────────── ▼Book Publication: "Management Rules to Achieve 10 Million Yen in Annual Sales Even in Salons with Unfavorable Conditions" Achieved #1 category ranking in 3 categories on Amazon Achieved #1 ranking in Junkudo's Business Practice ranking Ranked #3 in Seven Net's best-selling ranking Held a sold-out seminar in Sydney, Australia Featured in the Sydney information magazine "...