Van frietbakker naar marktleider in narrowcasting: "10.000 beeldschermen kunnen we aan"

📈Need good software to grow your business? Try Teamleader! Over 22,000 SME entrepreneurs have already done so. I work with Teamleader myself too 😃 Check: http://teamleader.nl/groeivoer and try Teamleader for free today. THIS EPISODE Hendrik Geerts is a narrowcasting entrepreneur and owner of multiple companies, including DS Templates and DST Connect. What started with an idea for screens in his mother's clothing store grew into a software company with international ambitions. From his attic room, Hendrik built a team, multiple propositions, and a platform that allows companies to easily create professional content for digital screens. In this episode, Hendrik speaks openly about the growth phases of his entrepreneurship: from bootstrapping, helping clients with everything they needed, and learning by doing, to professionalizing, building processes, and the ambition to expand internationally. He also shares an expensive entrepreneurial lesson from the corona period, during which a deal without a signed quote ultimately cost him €55,000. Three things you will learn in this episode: 🚀 Why sometimes you just have to start, even if you haven't set everything up professionally yet 📝 How important focus, clear propositions, and signed quotes are when you are growing 🌍 Why a good product alone is not enough and sales become crucial for international growth WHO IS WHO? Guest: Hendrik Geerts. Host: Lieke van der Plas. CALLS TO ACTION 🔥 Connect with Hendrik Geerts on LinkedIn:   / hendrik-geerts-99801572   Link to the DS Templates website: https://www.digitalsignage-templates.... CHAPTERS 00:00 Teaser and expensive entrepreneurial lesson 00:51 Introduction to Hendrik Geerts 01:18 Starting from the attic room 02:29 Origin of the narrowcasting idea 03:20 Missed opportunity with doorbells 04:22 Persevering when in doubt 06:13 Start during studies 07:29 Building the first team 10:13 Growth via online marketing 11:00 First major corporate client 15:49 Too much trust 18:08 €55,000 in learning costs 20:03 Developing software yourself 25:09 New business partner find 31:12 International growth ambitions 35:08 Professionalizing with Teamleader Relevant tags/hashtags for Dutch entrepreneurs #entrepreneurpodcast #businesspodcast #smepodcast #dutchentrepreneurs #entrepreneurship #businesspodcast #podcastforentrepreneurs #entrepreneurialsuccess #doingbusinessinthenetherlands #businesstips SHOWNOTES Where can you find this entrepreneur podcast? Do you enjoy watching business podcasts? 🎥 Then follow the Groeivoer channel on YouTube: https://www.youtube.com/@Groeivoer/vi... Prefer to listen? 🎧 Follow Groeivoer on Apple Podcast: 🍏 https://shorturl.at/kozJP Listen to the #1 Dutch entrepreneur podcast on Spotify: 🎶 https://shorturl.at/bfmD3 Want to start a business podcast yourself? 🎙️ Do you also want to start a professional podcast yourself? Gerhard is the owner of Ear Ear, a specialized podcast agency for entrepreneurs. Advertise in the leading entrepreneur podcast in the Netherlands? 📢 Do you want to advertise with Groeivoer and reach the Dutch business community? Email [email protected] Follow our entrepreneur channels! 🌐 Stay up to date on new podcast episodes and entrepreneur events via WhatsApp: https://whatsapp.com/channel/0029VaZO... Or via Telegram: https://t.me/groeivoer The best entrepreneur lessons in your email? 📧 Email [email protected] for a cheat sheet with the 10 best tips from 300 episodes of Groeivoer. Packed with insights from successful entrepreneurs. Rate this entrepreneur podcast! 🌟 Fan of this business podcast? Leave a review! 👍 Follow the #1 entrepreneur podcast! 🚀 LinkedIn Gerhard:   / gerhardvelde   LinkedIn Groeivoer:   / groeivoer   Instagram:   / groeivoer_podcast   TikTok:   / groeivoerpodcast   X:   / groeivoer   Our partners for entrepreneurs 🤝 This entrepreneur podcast is made possible in part by Teamleader, the perfect all-in-one software package for SMEs. Start today: https://signup.focus.teamleader.eu Special thanks to Groenpand, home to the Ear Ear Podcast studio. Visit www.groenpand.nl for more information.