She trained under Marie Kondo. Now she builds AI tools.

If you've ever thought "I'm not techy enough to build anything," this episode is going to ruin that excuse forever. Today I'm joined by Amanda Jefferson — founder of Indigo Organising, tech + productivity coach, TEDx speaker, and one of the world's first certified KonMari consultants. Yes, THE Marie Kondo trained her personally. And no, that's not even the wildest part of her story. We get into: The "undercover mission" that took her from running a nonprofit to folding strangers' clothes for a living (and why everyone thought she was crazy). The one-paragraph prompt she typed into Claude Cowork that turned into a product people are now obsessed with — confetti included. Her launch strategy that breaks every rule the gurus preach... and made money while she slept. The stupid little jar that blew up her Instagram overnight — and the mistake most people make when they go viral that costs them everything. Digital product first or audience first? Her answer settles the debate. The side of selling AI tools nobody warns you about (it's not the building). Why a 25-page PDF won't cut it anymore — and what she built instead. And stick around for the AI Confession Booth, because Amanda's confession involves a British robot, her car, and... a level of personal detail I was not prepared for. 👀 ✨ Show Notes / Links Amanda's AI tools (Interactive Day Planner, Subscription Cleanse, Easy Content Planner): https://tools.indigoorganizing.com/tools The Tech 21: https://tech.indigoorganizing.com/pro... 🎁 Use code WRIGHT for 20% off any of Amanda's tools or the Tech 21 Follow Amanda on Instagram → @hey.amandaj Want to build your own AI tools in a room full of women doing the same? Join the Wright Mode membership → https://www.skool.com/wright-mode-mem...