How to Get New Customers With Google Ads in 2026

FREE GOOGLE ADS AUDIT → https://calendly.com/touchpointppc/audit FREE WEEKLY NEWSLETTER → https://ppcnewsletter.netlify.app/ GOOGLE SHOPPING & PMAX SCALING FRAMEWORK → https://pmaxshoppingdownloadable.netl... A lot of ecommerce brands look at Google Ads ROAS and assume the campaign is working. But if a big chunk of that performance is coming from people already searching your brand name, PMAX or Shopping might not be doing as much new customer acquisition as you think. In this video, I’ll show you how to check whether brand searches are sitting inside your campaigns, why that can make the numbers look better than they really are, and how to use brand exclusions to get a cleaner view of whether Google Ads is actually finding new customers. What You Need To Know: • Why headline ROAS can be misleading • How brand search can inflate PMAX and Shopping performance • How to check your search term report for branded traffic • How to add brand exclusions inside Performance Max • What to expect after removing brand traffic • Why clean data helps you make better budget decisions Website → https://touchpointppc.co.uk/ LinkedIn →   / william-cameron-656117212   Work with us → https://calendly.com/touchpointppc/go... #GoogleAds #PerformanceMax #PMax #GoogleShopping #Ecommerce #PPC