Как Анастасия Миронова продаёт через провокацию, комьюнити и эстетику

Set up your email newsletter with UNISENDER https://www.unisender.com/?utm_source... Advertising by UNI PLATFORMA LLC, Taxpayer Identification Number (INN) 9707003468, erid 2VSb5xxDswF How Anastasia Mironova built an empire—we tell you in the new episode. We explore how provocation helps a brand increase its media presence. In the video, we explain why Anastasia Mironova builds her brand stories through candor and where the line is between vulgarity and openness. We see how IRNBY and Predubezhdai have reimagined offline spaces and transformed stores into art spaces and museums. We'll also tell you how one of Russia's most famous influencers got her start, how Mironova opened her first studio, and built her personal brand. We'll showcase and discuss the most interesting brand collaborations (including a clothing line with Ksenia Sobchak) and the scandals surrounding the opening of brick-and-mortar stores. Timestamps: 00:00 Introduction 01:06 The story of Anastasia Mironova: From accountant to her own fitness studio 03:01 The history of the IRNBY brand: Stylish clothing and a sports community 06:25 The history of the Predubezhai brand: Perfume with the scent of childhood 08:27 Anastasia Mironova's media presence: How personality ensures sales 09:45 The philosophy of IRNBY: Sex sells and self-improvement 10:55 The philosophy of Predubezhai: Warmth in memories 11:53 How Anastasia Mironova built her business ecosystem 12:58 IRNBY spaces: Not a store, but a museum and performance 13:58 Scandal at the opening of the IRNBY store: Cups with revealing prints 15:33 Mironova's TOV: Emancipation and frankness, bags with naked bodies and lubricant in For Sale 4:56 PM Predubezdai Store as an Art Form 5:49 PM Predubezdai X Lucky Group 6:30 PM Predubezdai X "Svet Deti" Foundation 7:13 PM Object Marketing: Body Oil with a Knife and a Bath Tea Bag 7:57 PM Social Media IRNBY and Predubezdai 9:45 PM IRNBY X SALAVAT 10:35 PM IRNBY X Ksenia Sobchak 11:23 PM IRNBY Loyalty Program 11:55 PM Why We Return to IRNBY and Predubezdai 11:05 PM Conclusions For advertising and partnership inquiries: [email protected] TikTok: https://www.tiktok.com/@_newmessage_?... Website: https://www.unisender.com (https://www.unisender.com/) Blog: https://www.unisender.com/ru/blog/ Telegram: https://t.me/unisender VKontakte: https://vk.com/unisender Instagram*:   / unisendercom   Facebook*: https://www.facebook.com/unisender/?l... Habr: https://habr.com/ru/companies/unisend... Unisender School: https://school.unisender.com *Meta is recognized as an extremist organization Sources: https://irnby.com/ https://irnby.com/o-kompanii https://irnby.com/coffee-shop https://irnby.com/faq/oplata https://running.irnbyclub.com/ https://apps.apple.com/lv/app/irnby/i... https://predubezhdai.ru/about https://predubezhdai.ru/faq/loyality    • Настя Миронова: как зарабатывать 30 млн в ...   https://www.sobaka.ru/health/health/9... https://www.sobaka.ru/fashion/heroes/... https://cyclowiki.org/wiki/%D0%90%D0%... https://moskvichka.ru/article/people/... https://antonova-lifestyle.ru/2024/09... https://style.rbc.ru/beauty_and_healt... https://style.rbc.ru/items/665839489a... https://forum.baginya.org/index.php?t... https://theblueprint.ru/fashion/indus... https://sidorinlab.ru/blog/kejs-irnby... https://licensingrussia.ru/article/13... https://vc.ru/legal/129824-konflikt-v... https://www.townandcountrymag.com/sty...