“半額”の秘密は全て訳あり！「222（トリプルツー）」の激安戦略【カンブリア宮殿】

▼The full version is now streaming on "TV Tokyo BIZ" (free trial)▼ https://txbiz.tv-tokyo.co.jp/cambria/... ▼[Unreleased Interview] "Half Price on Everything" Creates Repeat Customers ~GattLibero President Shinya Araki~▼ https://txbiz.tv-tokyo.co.jp/cambria/... ▼Register for a "TV Tokyo BIZ" membership here (free trial)▼ https://txbiz.tv-tokyo.co.jp/lp/?utm_... Last year, a wave of price hikes hit household budgets hard. More than 2,900 food items, including bottled beverages, ham, and sausages, saw price hikes. In these times, the discount store "222 (Triple Two)" has become increasingly popular. With locations primarily in suburban areas like Machida, Kawasaki, and Koshigaya, the store offers new and unused items, including those nearing expiration dates and imperfect products, at less than half the suggested retail price. Since 2018, sales have grown by approximately 140% year-on-year, and the store currently has 25 locations nationwide. The number of stores continues to soar, and when they hold events in shopping malls around the country, they attract large crowds, continuing to grow at an unstoppable pace. It is run by Gut Libero, a company formerly known as an online used book store. Just six years after the first store opened, what is the secret behind the company's rapid expansion? We delve into the voices of consumers seeking "bargains"... #BargainStore #TripleTwo #ImperfectItems #HighPrices #GutLibero #CambrianPalace #TVTokyoBIZ