Perchè non usiamo la bici in città: una questione di fiducia

Why don't we use bikes in the city, even for short trips? Often, it's not a question of fatigue, but of trust. Danilo De Cesare of Doctor Bike Italia explains how to break down that barrier. Serena Borra and Francesco Pagliari talk with Danilo De Cesare, founder of Doctor Bike Italia, a Roman startup founded in 2020 with a smart assistance system for urban cyclists. From the shift from product to service with the Mobile Workshop to the community that helps you, from active citizenship with bike path signage to accessible and inclusive mobility, to cargo bikes for the last mile and the European Move 21 recognition, alongside Oslo and Hamburg. CHAPTERS 00:58 The Birth of Doctor Bike Italia 05:28 The Mobile Workshop Model 07:27 Doctor Bike Ecosystem and Services 09:21 Social Features of the App 12:23 Social Initiatives and Inclusion 14:47 Environmental Impact and Sustainable Mobility 17:34 Mobility Challenges in Rome 20:05 European Projects and Collaborations 22:35 Last Mile Mobility 25:11 Sustainable Mobility for Companies 26:37 Training and Professional Development Listen to the episode also on Spotify, Apple Podcasts, and Amazon Music. Search for impact4innovation. Follow us on LinkedIn and subscribe to our newsletter on Substack.