Building & Pricing Custom GPTs for Clients: Expert Insights from a Panel of Freelance Marketers

Apply for our Digital Marketer's Workgroup: http://marketersworkgroup.com Building & Pricing Custom GPTs for Clients (more⤵️) Custom GPTs for clients are one of the fastest-growing services in freelance marketing right now. I brought on four freelancers from our Digital Marketer's Workgroup to show you exactly how they're building, pricing, and delivering them. Whether you're thinking about adding AI services or you're already building and want to tighten up your process, this conversation covers the stuff that actually matters — ownership, contracts, maintenance packages, revision workflows, and how to show clients the ROI. ⏱ Chapters 00:00 Intro to why freelance marketers should be building custom GPTs for clients 02:32 Catia Trooskin — 80+ custom GPTs across industries including funeral services and change management 08:56 Traci Howell — the meal planning AI agent that went from 18 hours a week to one 12:01 How the health coach relaunched and added 35 new clients 16:43 Suze Lake — lead magnet GPTs, the Money Making Moves GPT, and selling access as a digital product 24:51 The launch assistant GPT Suze built for herself and now sells 29:44 Sara Vartanian — brand voice GPTs trained on podcast transcripts and blog posts 55:17 Sara's "Yes Dossier" GPT that turns customer research into launch messaging 58:31 What everyone is actually charging — from $297 to $5,000 38:48 Ownership, contracts, and maintenance packages 1:04:49 The revision process — what went wrong and how to protect yourself 1:13:51 Biggest mistakes to avoid when building for clients 1:19:00 Why your intake form matters more than you think 1:20:51 Final thoughts — AI makes good freelancers impossible to replace 🔗 Connect with our Panel: Suze Lake   / creativesolutions_suze   http://www.creativesolutionsworldwide... Traci Howell   / victoryassistants   http://www.victoryassistants.com Catia Trooskin   / troo_virtual_services   https://www.troovs.com/ Sara Vartanian   / saravartanian   https://www.saravartanian.com/ 🤝 Join our Digital Marketer’s Workgroup - a freelancer community with advanced training, job leads, and a supportive referral network: https://courses.emilyreaganpr.com/vaw... 🆓 Top 10 Marketing Tasks Freelancers Get Paid For (Free Guide): https://courses.emilyreaganpr.com/10V... 🦄 Learn digital marketing skills with my UDMA Self-Starter course: https://courses.emilyreaganpr.com/sel... 👋 Hey, I’m Emily Reagan. I teach freelancers and service providers in-demand digital marketing skills so they can work from home, get paying clients, and build flexible, sustainable businesses. 🔗 Connect with Emily   / emilyreaganpr     / emilyreaganpr   Hire a Digital Marketing Assistant: http://hireaunicorn.com/ The Marketing Freelancer Podcast: https://emilyreaganpr.com/podcast/ Ask Emily Anything: https://www.speakpipe.com/unicornsunite 👍 Like, comment, and subscribe for more real talk on freelance marketing, tools for service providers, and what's actually working for marketing assistants and specialists right now