HGS #32: Ramon Laguarta (CEO, Pepsico) about his definition of growth and decentralization

In this conversation, IRG co-founder, Frank van den Driest and Ramon Laguarta, CEO of PepsiCo, discuss shifts in PepsiCo’s business approach and how that translates into a focus on all stakeholders. Ramon talks about evolving definitions of business ‘growth’ and who he regards as his key stakeholders when he thinks about driving growth for the corporation. He outlines how he encourages people in PepsiCo to get closer to the consumer and how a policy of decentralization at PepsiCo is underpinned by the need for deep understanding of local consumers. They discuss regenerative agriculture and how it is critical to a sustainable food system one that will allow large food companies like PepsiCo to thrive and survive in the long-term, whilst ensuring that the planet stays fed. The conversation has been edited and condensed to allow for easier reading. Never miss another episode of Humanised Growth Series: 📺 Subscribe to our Channel 📨 Sign up to join our bi-weekly webinars live: https://instituteforrealgrowth.com/up... 🌍Learn more about the Institute for Real Growth: https://instituteforrealgrowth.com/