296: Real Talk on Confident Fundraising: Answering Your Questions with Mallory Erickson

This episode takes a slightly different approach. Instead of the usual format, Mallory responds directly to a range of thoughtful questions from her community! She begins by discussing how to handle anxiety before donor conversations, encouraging fundraisers to acknowledge their feelings rather than push them away. Simple techniques, such as validating emotions with phrases such as "that makes sense," can help reduce stress more quickly. She also explains that preparation and practice are key to building confidence, introducing AI-based tools that allow fundraisers to rehearse conversations and develop strong muscle memory. Mallory also highlights how confidence impacts fundraising success, noting that low confidence can lead to missed opportunities and inefficiency. She further addresses burnout and loss of motivation, explaining the "freeze" response and suggesting that sometimes people need energizing activities rather than just rest to regain momentum. A key theme in the episode is a shifting mindset. Mallory encourages fundraisers to stop feeling guilty about asking for money and instead see it as an opportunity for donors to contribute to meaningful change. She also emphasizes curiosity when handling objections, focusing on understanding donors rather than persuading them. Overall, the episode reinforces the importance of practice, emotional awareness, and purpose. Mallory also points to the growing role of AI in supporting fundraisers, helping them build skills while keeping human connection at the center. In this episode, you will be able to: Recognize practical ways to manage anxiety before donor conversations. Learn how validating emotions can reduce stress and improve performance. Understand the role of preparation and practice in building fundraising confidence. Explore how mindset shifts can transform asking for money into meaningful invitations. Gain insights into handling donor objections with curiosity and alignment. Identify the impact of confidence on time management and fundraising success. Understand the nervous system’s role in stress, burnout, and motivation. Learn simple grounding techniques to stay present during donor conversations. Discover the importance of consistent practice and role-play in skill development. Explore how AI tools can support training and enhance fundraising effectiveness. Episode highlights : [05:26] Addressing Anxiety Before Donor Conversations [06:57] Reducing Fear and Stress in Fundraising [09:28] The Impact of Confidence on Fundraising [13:08] Dealing with Exhaustion and Loss of Motivation [18:36] Changing the Mindset Around Asking for Money [21:16] Recognizing the Value of Fundraising [23:35] Handling Objections in Fundraising [28:17] Asking for Bigger Gifts from Long-term Donors [31:50] Nervous System Regulation During Fundraising Calls [36:20] The Role of Practice in Fundraising [41:00] The Potential of Generative AI in Fundraising And for more support with your GivingTuesday and End-of-Year Fundraising, check out my Power Partners Formula and register for a FREE masterclass here → https://malloryerickson.com/free/ Subscribe for more FREE tips on how to raise more money for your nonprofit. / @malloryerickson7946 ✨ ABOUT MALLORY✨ Recognized in read-write, Forbes, Entrepreneur Magazine, and Inc. for her energizing and innovative fundraising strategy and training, Mallory Erickson will revolutionize the way you show up as a nonprofit leader and fundraiser. She is a certified executive coach and fundraising consultant that specializes in helping social impact fundraisers apply life-changing scientific research and personal development frameworks to their fundraising work. Mallory Erickson’s brave, bold, and innovative framework (the Power Partners Formula™️) teaches nonprofit fundraisers to raise more from the right funders so they can stop hounding people for money. Fundraising doesn’t have to be uncomfortable when it is built around a mutually beneficial framework and authentic partnership. WORK WITH MALLORY ⚡️ FREE Webinar on how to Raise More From the Right Funders WITHOUT Hounding them - https://malloryerickson.com/workshop/ 1️⃣ Learn about the Power Partners Formula™️ - https://malloryerickson.com/power-par... 2️⃣ Work with Mallory 1:1 as an Executive Coach, Fundraising Consultant, and Facilitator - https://malloryerickson.com/executive... 🙋🏻‍♀️ Find me on: Instagram: / _malloryerickson LinkedIn: / mallory-erickson-bressler Facebook: / malloryericksoncoach My website: https://malloryerickson.com/ 🎙 Follow my podcast: What the Fundraising at: Instagram: / _malloryerickson Facebook: / whatthefundraising Website: https://malloryerickson.com/podcast Apple Podcasts: https://podcasts.apple.com/us/podcast...

297: Why Big Giving Falls Short and How Fundraisers Can Push Back with Glen Galaich
▶︎

297: Why Big Giving Falls Short and How Fundraisers Can Push Back with Glen Galaich

How to Speak Clearly & With Confidence | Matt Abrahams
▶︎

How to Speak Clearly & With Confidence | Matt Abrahams

Becoming The One: The Identity Behind Success - With Justin Prince
▶︎

Becoming The One: The Identity Behind Success - With Justin Prince

Mel Robbins: The ‘Let Them Theory’ (A Life-Changing Hack That 15M People Can’t Stop Talking About)
▶︎

Mel Robbins: The ‘Let Them Theory’ (A Life-Changing Hack That 15M People Can’t Stop Talking About)

289: Smarter Missions, Stronger Impact with Darian Rodriguez Heyman
▶︎

289: Smarter Missions, Stronger Impact with Darian Rodriguez Heyman

306: Healing Starts Within with Dawn Wensel
▶︎

306: Healing Starts Within with Dawn Wensel

298: What if Fundraising Were Really About Connection, Not Money? with Matt Roben
▶︎

298: What if Fundraising Were Really About Connection, Not Money? with Matt Roben

290: A Fresh Look at Planned Giving with Tess Conrad
▶︎

290: A Fresh Look at Planned Giving with Tess Conrad

Building Values-Based Alumni Relationships in Higher Education with Howard Heevner
▶︎

Building Values-Based Alumni Relationships in Higher Education with Howard Heevner

The Science of Making & Breaking Habits: How to Change Your Life in 1 Month
▶︎

The Science of Making & Breaking Habits: How to Change Your Life in 1 Month

Politics Chat, July 9, 2026
▶︎

Politics Chat, July 9, 2026

ELITE COACH: The #1 Way To Perform At Your Peak
▶︎

ELITE COACH: The #1 Way To Perform At Your Peak

303: The Culture Behind Successful Fundraising Teams with Jill Anderson
▶︎

303: The Culture Behind Successful Fundraising Teams with Jill Anderson

Female-Specific Exercise & Nutrition for Health, Performance & Longevity | Dr. Stacy Sims
▶︎

Female-Specific Exercise & Nutrition for Health, Performance & Longevity | Dr. Stacy Sims

How to Communicate With Confidence & Ease (From Harvard Business School’s #1 Professor)
▶︎

How to Communicate With Confidence & Ease (From Harvard Business School’s #1 Professor)

Best Prayers To Fall Asleep | Peaceful Bible Sleep Talk Down To Invite God's Presence
▶︎

Best Prayers To Fall Asleep | Peaceful Bible Sleep Talk Down To Invite God's Presence

289: Smarter Missions, Stronger Impact with Darian Rodriguez Heyman
▶︎

289: Smarter Missions, Stronger Impact with Darian Rodriguez Heyman

Best Ways to Build Better Habits & Break Bad Ones | James Clear
▶︎

Best Ways to Build Better Habits & Break Bad Ones | James Clear

America's 250th Birthday Arrives at a Dangerous Moment | Heather Cox Richardson
▶︎

America's 250th Birthday Arrives at a Dangerous Moment | Heather Cox Richardson

The AI Skills Nobody is Teaching (And Everyone Needs) | AI Expert Ethan Mollick
▶︎

The AI Skills Nobody is Teaching (And Everyone Needs) | AI Expert Ethan Mollick