Webinar Praktijkonderzoek naar conversieverhogers

In the webinar on April 21, 2026, we shared the key results of the scientific research by Verbouwstromen and TU/e. We also made recommendations derived from the data, such as factors influencing the choices residents make during the support customer journey for the sustainability upgrade of ground-based owner-occupied homes. This can help you as a municipality, MCO region, or support provider develop more effective (re)activation campaigns. We also gave a sneak peek at the next steps: the conversion tool. Backed by scientific analyses, we will soon know exactly what works and what doesn't, and this can be applied directly to your propositions!