John Whelan & Tia Clement: AI in UX Research and Design | STRAT Podcast 2025 #010

In this episode, we’re joined by two insightful voices in the UX and AI space. First, Dr. John Whelan, insights and innovation leader at Brilliant Experience, explores how AI is transforming UX research. He dives into tools like synthetic users and AI moderators, sharing how they’ve slashed research timelines from weeks to days while highlighting the critical role of human oversight. Then, Tia Clement, product designer at Red Sift, reflects on her journey into AI-driven design—from navigating complex systems as a refugee to collaborating with data scientists—offering practical tips for designers embracing this shift. Together, they provide a balanced perspective on leveraging AI’s efficiency while keeping human needs at the core. 🔍 On this episode, you’ll learn: How AI tools like synthetic users (e.g., syntheticusers.com) and AI moderators (e.g., Outset, Wondering) are revolutionizing UX research Strategies for balancing AI-driven efficiency with human expertise to ensure quality and trust Practical advice for designers starting with AI, including collaborating with data scientists and focusing on user intent 💡Produced by STRAT, this podcast delivers cutting-edge insights at the intersection of AI and Product Design. Want to master AI-driven UX? Join us at the AI Product Design Bootcamp on May 13-15—online this year! Secure your spot today: https://www.strat.events/ Follow STRAT: Instagram: https://lnkd.in/eQUSC8T X: https://x.com/uxstrat LinkedIn: https://lnkd.in/gDPvP3j6 Our AI & UX Community: https://lnkd.in/esHufWd Website: https://www.strat.events/ Our guests: Dr. John Whelan:   / johnwhalen   Tia Clement:   / tia-clement   Explore more on AI in UX: https://maven.com/john-whalen https://www.maven.com/course/ai-for-c... https://www.brilliantexperience.com/ https://dovetail.com/outlier/jared-sp...    / @brilliantexperience   #ai #UX #ProductDesign #UXResearch #Podcast #STRAT2025