S4E20 | How Audible Cone is revolutionizing worker safety tech

Gordon Larson, CEO of Audible Cone Alert Systems Inc., sat down with host Ned Hayes on the #DAREwithDarwoft podcast — produced in collaboration with the Oregon Entrepreneurs Network — to tell the story behind a technology that's been 30 years in the making and is now going global. 💡 The detail that puts everything in perspective: Gordon's county has fewer than 8,000 people spread across 4,500 square miles. The nearest Walmart is 125 miles away. And from that location, he and his team built a patent-pending product now deployed with a Fortune 500 company across three Gulf states — with inbound interest from Italy, Saudi Arabia, and Ukraine. The Audible Cone Barrier Intrusion Alert System fits onto standard traffic cones and connects to wearables workers carry in their pockets. When a vehicle hits a cone, it triggers an immediate audio and vibration alert. Simple concept. Enormous impact. Eleven product iterations to get it right. This episode is about more than a hardware startup finding product-market fit. It's about what happens when mission-driven founders refuse to let geography, funding gaps, or the slow grind of manufacturing stop them from building something the world genuinely needs. Watch THE FULL EPISODES on all platforms! Subscribe for more meaningful conversations in 2026:    / @darwoftcompany   #Darwoft #StartupAdvice #Entrepreneurship #Innovation #TechLeaders #BusinessGrowth