Social Media Uncovered - How to use social media effectively

A practical workshop covering the following: 1) Learning more about the major social media platforms and identifying the most effective for you. 2) Hearing tips and tricks and gaining best-practice guidance to help you build future content. 3) Gaining clarity and strengthening knowledge of both organic and paid social media approaches. 4) Discovering the hidden tools that can help support your proactive social media activity. Download the full workshop resources here: https://brecks.org/bfer/resources/soc... 0:00 - Intro 03:15 - The purpose of social media 20:03 - Top social media statistics 51:45 - Which is the best platform for you? 01:21:09 - Understand your audience 01:21:09 - Define your goal 01:33:15 - What kind of content should you create? 01:44:50 - Understand engagement 02:01:15 - Case studies: best practice 02:05:55 - Measuring Impact Workshop delivered by Keystone Marketing, Resources for Change and The Brecks Fen Edge and Rivers LP.