From Rational to Emotional: Designs that Increase Player Retention
In this 2017 session, Epic's Jim Brown provides specific examples of design techniques that encourage the formation of enduring emotional ties that could enhance both retention and enjoyment for players in game design. GDC talks cover a range of developmental topics including game design, programming, audio, visual arts, business management, production, online games, and much more. We post a fresh GDC video every weekday. Subscribe to the channel to stay on top of regular updates, and check out GDC Vault for thousands of more in-depth talks from our archives. Follow us on Twitter / official_gdc Check out our Facebook page for GDC exclusives / gamedevelopersconference Visit our site: http://ubm.io/2ctNvqZ

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