Here's how Jeep lost its way

In this episode I provide the history of the Jeep brand, how it has survived under 9 different owners since its inception in 1941, and how some of its cars, especially since the mid-2000's, have veered considerably away from the traditional values that Jeep started with. It has gotten so bad in the last couple years that they are contributing to current owner Stellantis losing billions as they tried to upsell their vehicles far beyond the typical price for a Jeep. Background music by Nick Weiss - nickweissmusic.com

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