How to Unlock Your Full Potential as Head of Growth (& stop being the best doer)
To find out about working together: https://deliveringvalue.co/coaching So you're a head of growth looking for more impact and influence? I got you. In this video I'll walk you through the complete career path from individual contributor to VP. And I'll break down the 3 pillars that separate leaders who get promoted from those who plateau. Including: The full growth career path (IC → Manager → Director → VP → Executive) Where most growth leaders get stuck (and why it's the Director→VP transition) My Influence & Impact Map - the 3 pillars that drive promotion Pillar 1: Focus & Strategy (north-star metrics, growth models, prioritization) Pillar 2: Execution (KPIs, cross-functional work, team resources) Pillar 3: Leverage (enabling teams, delegation, communication) Real client case studies: getting promoted to VP and Head of Marketing A self-assessment framework you can use right now This is the framework I use with every new coaching client to identify exactly where they need to level up. 0:00 Why most growth leaders plateau at Director 1:22 The growth career mountain: IC to Executive 4:40 What the job actually looks like at each level 8:24 Where most people get stuck (and why) 11:05 The Influence & Impact Map (framework intro) 13:55 Client stories: Althia promoted to VP, Zach to Head of Marketing 15:42 Pillar 1: Focus & Strategy 20:03 Finding your North Star metric 21:12 Building your growth model 22:15 Prioritizing for maximum impact 24:32 Pillar 2: Execution & Operating Systems 24:57 Getting the right resources 25:41 KPIs and scorecards 26:28 Cross-functional rules of engagement 27:33 Executing like a world-class operator 29:10 Pillar 3: Leverage 29:46 Enabling other teams (the sharing currency) 30:46 Delegation and managing up + down 32:11 Translating growth for non-native speakers 33:06 Your career map: self-assessment and next steps 🎯 Free resources: 90-Day Head of Growth Playbook: https://deliveringvalue.co/90 How to Create Your Growth Strategy: https://deliveringvalue.co/growth-str... Work with me: https://deliveringvalue.co/coaching #headofgrowth #growthcareer #growthleadership #vpofgrowth #directorofgrowth #careerpath #getpromoted #growthmarketing

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