O método para construir audiência e se tornar relevante no mercado | Marcos Paulo

My friend Igor called me with a request I wasn't expecting. He's already raised over R$250 million to build his company. He knows how to build a company, he knows how to raise money with investment funds, but he called me saying: "Marcos, I want to establish myself online. Help me." I said: come to the office, let's have a chat. I grabbed the camera, put it in the corner of the room and let almost 2 hours of conversation roll, about how the digital world works, how to become an authority, how to be relevant and build a real audience. It was informal, for a friend. But I'm sure it will help you a lot. Watch until the end and tell me in the comments what you thought. Follow me on social media:   / eusoumarcospaulo