Vibe Coding é uma ilusão (e pode quebrar seu produto)

Is Vibe Coding Hype or the Future of Product Building? In this episode of Product Gurus, I talk with Deborah Folloni about what's really changing in how we build software with AI, and why most people are using it wrong. You'll understand: What Vibe Coding really is (and why it can break your product) How to use Spec Driven Development to create reliable AI-powered software Why skills are more important than prompts How to create scalable AI-powered design systems And most importantly: how to go from a "weekend project" to a money-making product If you work in product, technology, or want to build something from scratch, this episode shows the new execution standard in the AI ​​age. Chapter: 00:00 Introduction 01:40 Creating AI content without becoming just another hype channel 03:38 Background: company sold to Adobe, then voluntary layoffs 10:13 What is Vibe Coding really (and where the danger lies) 15:20 Is Dev still necessary? 16:52 AI Design System: components, variables, and the two most common mistakes 23:57 Skills vs. Agents: context engineering in practice 29:44 Will designers be the founders of the future? (Y Combinator says yes) 33:43 Does AI do product discovery? 34:13 The experiment: 350 synthetic CMOs and 70% overlap 38:22 How to push AI out of the distribution center 41:38 Live demo: Epic (Lovable with built-in PM) 48:32 Next episode: building something without PM and without dev Where to find Deborah: LinkedIn:   / dfolloni   Twitter: https://x.com/dfolloni YouTube: @deborahfolloni Access and use Epic: https://epic.new/pt-BR 🚨 Important message: Some people spend years waiting for the right moment to get qualified. Meanwhile, senior positions continue to go to those who already know how to do real discovery, who know how to defend a difficult decision to stakeholders, who can grow a product without improvising. PM3 is in its eighth year training precisely this profile. The anniversary campaign is still open, with conditions well above what the school offers the rest of the year. Use the coupon PRODUCTGURUS to get an additional 10% off. The offer changes on the 24th. Access: https://dub.sh/bnawLJq -- Pingback is the simple and fast platform to automate marketing and sales without bureaucracy. Create forms, send emails and WhatsApp messages, segment leads and automate workflows while your team monitors everything in the CRM. Access: https://pbck.link/paulo-chiodi #vibecoding #ArtificialIntelligence #productmanagement #AI #startup #SpecDrivenDevelopment #designsystem #aiengineering