Helping People Help Others with Geoff Hoatson - Ep:128

Geoff Hoatson runs an elder law practice in Florida where he helps families protect assets while securing nursing home care through Medicaid. His book "Next Stop: Nursing Home" tackles one of the most emotionally charged situations families face. What makes Geoff's situation unique is that he's often talking to adult children who are making decisions for aging parents. The actual client is the person needing care, but the conversation starts with family members who are overwhelmed and don't know their options. Geoff shares how his book helps families understand what's possible before they're in crisis mode. He talks about the challenge of serving both the patient and their family members, and how having a book builds trust when people are dealing with difficult decisions about money, care, and family dynamics. This conversation shows how a book can work in sensitive industries where trust and education matter more than quick sales. Show notes: https://mrstuartbell.com/podcast/htb/... About Geoff Hoatson: Website (https://familyfirstfirm.com) | LinkedIn (  / geoff-hoatson-1a812221  ) Your Book Is Closer Than You Think — You already say everything that needs to be in your book. 90-Minute Books turns it into a done-for-you lead generation tool. Get the Free Book (https://90minutebooks.com)