Il Giro d’Italia è in vendita? Cairo spacca RCS: ecco cosa sta succedendo

The cycling world is in turmoil. Following the rumors published by Il Giornale, the possibility of a momentous change for RCS Sport's assets is becoming increasingly concrete. Urbano Cairo has initiated a corporate spin-off to separate the publishing arm of RCS MediaGroup from its sporting events operations, which have been merged into the new RCS Sport and Events. What's happening with the Giro d'Italia? Although the official narrative points to a search for greater management efficiency, the operation has created a "clean vehicle" that makes a potential sale of the family jewels much easier: the Giro d'Italia, the Milan-San Remo, the Giro di Lombardia, and the other major Italian classics. This scenario is further fueled by the rumor surrounding Luca Guercilena: the renowned manager could join RCS after the Tour de France, not just as organizational director, but as a fully-fledged general manager capable of leading the company toward new horizons. Who wants to buy great cycling? Major international capital is eyeing this sport with enormous interest, considering it an undervalued asset with incredible growth potential. The video analyzes possible scenarios. #giroditalia #RCSSport #cycling #UrbanoCairo #LucaGuercilena #milanosanremo #IlLombardia #stradebianche #fuorisoglia