You don’t need to be a “designer” to be a Shopify web designer

I earn six figures a year designing Shopify stores, and I still wouldn't call myself a "traditional designer." I don't sketch, I don't use Illustrator, and you won't catch me building brand identities from scratch. In this video, I want to show you why you don’t need to think of yourself as a “creative” to become a highly successful ecommerce web designer. 💌 Get e-commerce news, design inspo, Shopify insights, straight to your inbox. Join our newsletter list: https://lunatemplates.co/news 🎓 SHOPIFY COURSE FOR DESIGNERS Learn e-commerce design, e-commerce strategy, Shopify coding, theme customization, and client workflows so you can build, price, and deliver Shopify websites with confidence. Perfect for designers moving from Showit, Squarespace, Webflow, or WordPress to Shopify. http://lunatemplates.co/course 💫 Follow us on Instagram:   / lunatemplates   🎥 Get our FREE Shopify training for designers: https://lunatemplates.co/training Thank you for watching! 🫶 👋 ABOUT US Hey! We're Chloe & Hana, a designer & developer duo. We make videos about all things Shopify for web designers and store owners. We've built hundreds of stores for our clients, we have our own Shopify section template shop, and we teach other designers how to grow their Shopify web design businesses in our course, Design Freedom on Shopify. Learn more about us at https://lunatemplates.co #shopify #shopifystore #ecommerce #webdesign #ecommercedesign #shopifytips #shopifydesign #shopify2026 #productivity 0:00 I’m not a traditional designer 0:53 Could you be good at Shopify web design? 1:47 Shopify web design is strategy, not just visuals 3:19 Why looks aren’t the only thing that matters 4:10 Shopify themes give you a framework 5:13 You’re not creating the brand from scratch 5:54 Web designer, Shopify expert, or something else? 6:45 You don’t need a design background 7:28 What Shopify web design actually is