Каналы продаж // Как мебельщику искать клиентов // Что реально работает

The only real website for Intererno: https://intererno.com Have you opened a furniture manufacturing business and don't know where to find clients? Marketplaces, exhibitions, designers, word of mouth, shopping centers, video content—there are many sales channels, but they work very differently. In this episode, together with Sergey Okunev, founder of the furniture company Intererno, we discuss which promotion methods actually bring in orders, and which often end up wasting time and money. Does it make sense to use marketplaces for custom furniture? Do cold calls work? What about exhibitions? We also discussed word of mouth. Can it even be considered a sales channel? And, of course, we discussed video content. Why videos on YouTube, VK, and other platforms can be more effective today than many traditional advertising methods. Don't forget about likes and comments! Enjoy watching. This episode, like the others, can be viewed on other platforms: on RuTube: https://rutube.ru/channel/29858712 on VK-video: https://vkvideo.ru/@intererno And the unreleased videos are published on the Interierno Telegram channel: t.me/interierno_sergey Video timestamps: 00:00 – How to sell furniture and what a new furniture maker should do to find clients 00:31 – Marketplaces: Why they don't work for custom furniture 01:17 – Selling leftovers on marketplaces isn't an option either 03:16 – Cold calling 04:26 – Professional exhibitions are the best way to introduce yourself 08:06 – Corner in a shopping mall 09:01 – Buffets and banquets for designers 10:25 – Factory tours for Designers 1:33 PM – Flyers, billboards, ads 2:47 PM – Office in a new residential complex 4:12 PM – Video content for social media 5:14 PM – Where do most clients come from? 5:36 PM – Word of mouth 6:28 PM – Which sales channel should a newbie focus on? Video created by Dima Pchelin's studio http://pchelin.ru #interior #furniture #business #marketing #saleschannels #customfurniture #sergeyokunev #production #youtube #sales