Bonus Q&A: Advertising Sales Strategies for Literary & Indie Magazines

Got questions about growing your magazine's revenue? This bonus Q&A session covers the strategies you need to know — from selling advertising and working with PR agencies, to generating leads through editorial and delivering standout customer service. What You'll Learn: ● How to sell advertising effectively ● Navigating relationships with PR agencies ● Turning editorial content into lead generation ● Customer service best practices that keep clients coming back _______________________________________________ About the Speaker Trevor Battye is the founder of Trevor Battye Advertising Sales, providing client-driven advertising and monetization strategies for festivals and events, and media brands for over 15 years. Clients include The Alberta Teachers Association, The Tyee, The University of Toronto Temerty Faculty of Medicine, as well as The Vancouver Writers Festival, and The Vancouver Film Festival. In addition, he is a Sessional instructor in the Publishing Program at Simon Fraser University. _______________________________________________ Publishing Essentials for LitMags is a webinar series delivering foundational business skills for arts, literary, indie, and small magazines. Presented by the Alberta Magazine Publishers Association Produced & Hosted by Joyce Byrne Funded in part by: Government of Canada | Government of Alberta | Edmonton Arts Council | Calgary Arts Development