The 5 Sony PlayStation Ads that Changed Gaming (Double Life/SAPS/Mental Wealth etc) - Kim Justice

There are many ways in which the PlayStation changed basically everything about gaming, but one of the key ways was in how it was advertised - especially in Europe and the UK, which gradually became the model for the rest of the world to follow. In this video, we analyse the key themes and goals behind Sony's campaign, and go into detail on 5 of the best known PS1 TV commercials: ENOS Lives, S.A.P.S., Shapes, Double Life, and Mental Wealth. Enjoy! My Twitter:   / kimxxxjustice   My Patreon:   / kimblejustice   My Facebook:   / themegaweeviews   My 2nd channel:    / @kimandsophia8079   Want more Kim Justice? Why not have a look at these vids?: Cascade's Cassette 50:    • A Look at Cascade's Cassette 50 (Spectrum)...   The Sega Master System/Mega Drive in Brazil:    • Tectoy:  The Sega Master System and Mega D...   ZX Spectrum Magazine Covertape Wars:    • The ZX Spectrum Magazine Covertape Wars (+...   The Story and Games of U.S. Gold:    • The Story and Games of U.S. Gold:  100% Al...   How IBM "Won" The Computer Wars of the 1980's:    • The IBM PC 5150 and XT - How IBM "Won" the...   The Story of Ocean Software:    • The Story of Ocean Software: "The Biggest ...   The Story and Games of Psygnosis:    • The Story and Games of Psygnosis:  The UK'...   Sega in 1995: What the F**k is Going On?:    • Video   The Rise and Fall of the Commodore Amiga:    • The Rise and Fall of the Commodore Amiga -...   The Rise and Fall of Peter Molyneux - Part 1:    • The Rise and Fall of Peter Molyneux:  Part...