How Slido scaled with partnerships? With Juraj Pal, VP of Product @Slido, frm. Head of Partnerships.

🎬 E31 with Juraj Pal, VP of Product in Slido. Previously Juraj was Head of Partnerships there, starting at the 20 people team and driving adoption of Slido by 1 million events (!) and many companies, all the way to the acquisition by Cisco. Today he leads teams and initiatives spanning product, #partnerships, and go-to-market and has a unique perspective on how partnerships can accelerate growth. 📍 In this episode: 0:00 - Preview and intro 1:00 – Slido today – an audience interaction app for hybrid meetings 2:00 – Choosing partnerships as the most impactful thing that can help company grow 3:30 – From first partnerships to a playbook that became the center of growth strategy 5:00 – Partnering with @Web Summit – unlocking the real potential of partnerships 9:00 – Winning first large marketing partnerships and doing things that don’t scale 12:00 –Partnerships lifecycle – more comprehensive engagement vs sales and marketing 15:00 – Expanding from conferences to internal meetings, effect of SXSW 17:00 – Product integrations - transition from a widely adopted feature to the app that integrates into broader workflows 18:00 – How to win integration partners, like @Google or @Slack, if you’re a startup Full part 1 with transcript: 👉 https://bit.ly/3m7gnLg Stay tuned for more on #partnerships and #ecosystem from Partner Insight #businessdevelopment