EL RESCATE DE BANKIA | El Arte de Crear | J. IGNACIO GOIRIGOLZARRI, expresidente de Bankia

🏔️ How do you lead an organization on the brink of collapse without losing your cool? In this episode of "The Art of Creating," José Ignacio Goirigolzarri recounts the toughest moments of Bankia's restructuring, the most difficult decisions of his career, and the leadership lessons learned from that crisis. We also discuss values, personal transformation, and the challenges that Artificial Intelligence poses for the banking sector. A conversation about serenity, humility, and how to stay the course under immense pressure. 🔔👇