AI and Patient Recruitment Innovation with Paul Neyman, Co-Founder & CRO of Areti Health

Summary In this episode of the Glow Podcast, Taylor Logue interviews Paul Neyman, co-founder and CRO of Areti Health, a health tech startup focused on improving patient engagement and recruitment for clinical trials using generative AI. Paul discusses the challenges faced in clinical trial recruitment, the innovative use of AI to streamline processes, and the importance of maintaining human empathy in patient interactions. He also addresses skepticism surrounding AI in healthcare and shares insights on the future goals of Areti Health. Takeaways • Areti Health focuses on patient engagement and clinical trial recruitment • Generative AI has the potential to transform recruitment in healthcare • There is a major disconnect between patients and clinical trials • AI can automate identifying and matching patients to trials • Cold calling is inefficient and can be improved with AI tools • Personalized messaging enhances patient communication and engagement • AI should support—not replace—human interaction • Patient retention is critical in long-term clinical studies • Skepticism around AI in healthcare is decreasing over time • Areti Health aims to expand its patient engagement capabilities Notable Quotes “We are a health tech startup.” “It’s just not scalable.” “We use machine learning.” Chapters 00:00 Introduction to Areti Health 01:52 Challenges in Clinical Trial Recruitment 04:14 Leveraging Generative AI in Patient Engagement 09:04 The Role of AI in Enhancing Communication 15:30 Addressing Skepticism Towards AI in Healthcare 20:13 Future Goals and Patient Retention Strategies Connect with Areti Health: Connect with Areti Health Website: https://www.aretihealth.com/ Connect with Areti Health LinkedIn:   / aretihealth