Marketing Lessons From a Successful Orthopedic Practice | Conversations in Regen Episode 29

Are you struggling with medical practice marketing and wondering how successful orthopedic practices consistently attract the right patients? Visit my Website: https://pxllnk.co/AD/BOBsite : Discover the Business of Orthobiologics This episode is created primarily for physicians, healthcare providers, and medical professionals interested in building thriving regenerative medicine practices. However, patients and anyone curious about the future of orthopedic care and practice growth are welcome to watch and learn. In this episode of Conversations in Regenerative Medicine, Dr. Ariana DeMers—known as the Queen of Business Orthobiologics—welcomes Dr. John Broussard, co-owner of Alliance Regen & Rehab, for an insightful conversation about the real-world marketing lessons behind building a successful cash-based orthopedic practice. Many physicians believe that excellent clinical skills alone are enough to grow a practice. Dr. Broussard shares why today's healthcare landscape demands a different approach and explains how medical practice marketing, community outreach, and authentic patient education have helped his practice grow without relying on insurance referrals. Throughout the discussion, viewers will discover practical healthcare marketing strategies, including how to build a strong local presence, leverage Google Business Profile, create content that converts patients instead of simply collecting likes, and use online marketing for doctors to consistently attract high-intent patients. The conversation also explores how physicians can implement these strategies while building successful practices centered around orthobiologics and regenerative medicine. Whether you're launching a new regenerative medicine clinic, transitioning toward a cash-based model, or simply looking for smarter ways to grow your practice, this episode delivers actionable insights that physicians can begin applying immediately. Chapters 03:38 How Patients Find Your Regenerative Practice Online 07:41 Hyper-Local Marketing: Building Trust on Social Media 14:35 Google Business Profile vs. Social Media: Which Wins? 16:12 Does Social Media Actually Convert Patients? 17:21 Content Creation & Filming Equipment for Doctors 18:00 Website First? Where Physicians Should Start 19:42 The Content That Actually Converts Patients 26:13 Multi-Location Marketing Without Diluting Your Brand 33:08 3 First Steps to Launch a Regen Med Practice 34:47 Quick-Fire Marketing Questions for Physicians If you found this episode valuable, be sure to Like, Subscribe, and turn on notifications so you never miss future conversations with leading physicians shaping the future of regenerative medicine. Share your biggest takeaway or marketing question in the comments below—we'd love to hear from you. ───────────────────────────── 🔔 Visit my Website: https://pxllnk.co/AD/BOBsite 📬 Join My Newsletter for exclusive updates, tips, and content! https://pxl.to/AD/d5glfeh 📩 Get every update direct to your inbox — subscribe to the OBX Brief: https://pxllnk.co/AD/obxbrief ───────────────────────────── 🧭 NOT SURE WHERE TO START? Take our free 3-minute Practice Readiness Assessment and get an instant, personalized program recommendation: 👉 https://pxllnk.co/AD/programs/quiz ───────────────────────────── 📚 EXPLORE OUR PROGRAMS Discover the pathway to a profitable orthobiologic practice — from PRP integration to a full cash-pay system: 👉 https://pxllnk.co/AD/Programs 💉 PRP Now – Start offering PRP in your existing practice fast: 👉 https://pxllnk.co/AD/programs/PRPNow 🏗️ OPLS – 12-month done-with-you practice launch system: 👉 https://pxllnk.co/AD/programs/OPLS 🏆 TrueMD Freedom 30 – The complete physician transformation system: 👉 https://pxllnk.co/AD/programs/TrueMDF... ───────────────────────────── 🗓️ WORK WITH ME DIRECTLY Book a Clarity Day — a personalized half-day strategy session with me, no program commitment required: 👉 https://pxllnk.co/AD/programs/ClarityDay ───────────────────────────── 🎧 Join the Dialogue: Scale your practice through Conversations in Regenerative Medicine: 👉 https://pxl.to/AD/ConvosInRegen Unlock Orthobiologic Mastery — join our Masterclass and revolutionize your practice: 👉 https://pxl.to/AD/tq8nuql ───────────────────────────── I'd love to connect with you! 🚀 📸 Instagram: https://pxl.to/AD/huskham 💼 LinkedIn: https://pxl.to/AD/yhg80oj 👍 Facebook: https://pxl.to/AD/klq0xb ▶️ YouTube: https://pxl.to/AD/28glt58 ───────────────────────────── #QueenOfBusinessOrthobiologics #PRPNow #PRPSpecialist #OrthobiologicExpert #RegenerativeMedicine #MedicalPracticeMarketing #HealthcareMarketing #DoctorMarketing #OrthopedicPractice #Orthobiologics