Why Most Technical Demos Fail (And How to Fix Yours)

Finally, it's demo time! Showcasing our tech is the favorite part of any sales engineer's job. What does it take to run great demos? MY GEAR: iPhone 13 Pro https://amzn.to/3Clj8kP Sony Alpha ZV-E10L https://amzn.to/3NnNb1m Canon D77 https://amzn.to/3X0tRue Sigma 16mm F1,4 DC DN Contemporary https://amzn.to/43ULspY Canon EF 50mm F1.8 STM https://amzn.to/43wRBc4 SYNCO Lavalier https://amzn.to/42DJl8G Rode VidMic Go https://amzn.to/3Pc0mUF RØDE Wireless Go II https://amzn.to/3qDYUQF Sony ECM-W2BT Wireless https://amzn.to/45RWSfX 14” MacBook Pro https://amzn.to/3N3FMmq Credits: Photo by fauxels from Pexels #salesengineer #salesengineering #demo Chapters: 00:00 Eye of the tiger 00:21 Why prep for a demo? 00:44 Like and subscribe to Better Presales 01:12 Failed demo examples, don't be that person 01:47 How do I dry-run demos? 02:03 Don't go over time 02:26 Demo examples: features vs. value 03:52 How to keep the customer engaged? 05:04 Embrace being interrupted 05:19 What else do sales engineers do?