DSA to AI Max: When and How to Migrate

About to migrate yourself? Grab this blueprint to migrating without breaking your account: https://savvyrevenue.com/get-this/?re... –– Planning a DSA to AI Max migration and not sure where to start? This is the practical, tested framework for moving from Dynamic Search Ads to AI Max without breaking your account. 🔎 In this video: A clear DSA to AI Max migration playbook — how AI Max actually works under the hood, the four migration paths to choose from, and what real account tests revealed about performance, expansion clicks, and what you lose along the way. Timestamps: 00:00 – Intro: 3 questions to answer before you migrate 01:20 – What AI Max actually does (the 3 components) 02:46 – The 4 migration paths (and how to choose) 04:10 – What our 3 live tests revealed 05:49 – Top takeaways from the tests 07:17 – The biggest loss: page content rules & page feeds 08:16 – Where to actually measure AI Max performance 09:46 – Final recommendation 💬 If AI Max really is "Broad Match with a better headline and deep link," where does that leave standalone Broad Match in your account structure going forward? –– 🔔 Don't forget to subscribe for more high-level Google Ads insights. Sign up for our weekly PPC tactics here: https://savvyrevenue.com/savvytactics/ 🌍 Connect with me here: LinkedIn:   / andrewlolk   Website: https://savvyrevenue.com/ #GoogleAds #ecommerce #PPCtips