KFC metió la pata a lo grande

Have you seen the absolute hell KFC is going through in Europe? A scandal rocking the Czech Republic even forced them to close all their locations in Denmark. It's not up to me to decide if the accusations are true. But what I can analyze very well is their crisis communication. And I assure you: it's a textbook example of how not to do it. ⏰ Content 0:00 The KFC scandal in the Czech Republic 8:22 The Tylenol case 15:06 The chickpea pâté case 22:03 What now, KFC? #KFC #scandal #CrisisCommunication