Five Simple Marketing Moves Every Podiatry Clinic Can Do Without Spending Money

📊 Free for Practice Owners: Get custom insights showing exactly how patients find you online (or why they're not) → https://podiatry.marketing/report 5 Simple Marketing Moves Every Podiatry Clinic Can Do (Without Spending Money) Jim McDannald, DPM, and Tyson Franklin discuss five simple, free marketing moves that podiatry clinics can implement by leveraging what’s already happening within the practice rather than relying on paid ads. They frame most clinics’ issues as an awareness problem and introduce a framework: capture, package, and share. The five moves are: turn common patient questions into content; document daily work instead of trying to “create” content; use the front desk as a marketing machine by tracking how patients found the clinic, digging deeper into search terms and touchpoints, encouraging referrals, and educating patients about services; share ethical before-and-after stories while protecting patient privacy; and stay top of mind without being annoying through newsletters, educational social posts, shareable “wow” posts, and check-in campaigns. 00:00 Welcome and Setup 00:43 Five Free Marketing Moves 00:54 Clinic Gold Mine Mindset 04:35 Capture Package Share 05:48 Tip 1 Patient Questions 07:34 Tip 2 Document, Don't Create 11:22 Tip 3 Front Desk Marketing 16:33 Tip 4 Before and After Stories 18:46 Tip 5 Stay Top of Mind 22:25 Wrap Up and Final Takeaway 23:49 Outro and Banter Listen to the full podcast episode to hear more from Jim and Tyson on the latest in business, the economy, and investing: https://open.spotify.com/show/71siUnI... https://podcasts.apple.com/us/podcast... Subscribe to our channel:    / @podiatrymarketing   Find complete show notes at: Podiatry Marketing: https://www.podiatry.marketing/ Talk with us about you and your practice: https://www.podiatry.marketing/contact/ Need some guidance with your marketing or practice: Jim McDannald, DPM - Podiatry Growth - https://podiatrygrowth.com/ Tyson E. Franklin - Podiatry Business Coach: https://www.tysonfranklin.com/ LinkedIn: Jim -   / mcdannald   Tyson -   / tysonfranklin66