AI, Figma, Code: Inside a $90,000 Rebrand

A client paid us $90,000 for new branding — and in this video, we break down the full process behind the Unkey rebrand made by our Pixel Point agency. You’ll see how we think through branding for a tech company, how we structure creative exploration, how references turn into real design decisions, and how messy early concepts slowly evolve into a final system. We’ll show where we use Figma today, how AI fits into our process, which tools we use, and how everything comes together. 0:00 Intro 1:52 Project Kickoff 5:26 Moodboards 12:05 Prototypes 16:05 Design 34:15 Motion 35:53 Development 37:34 Launch --- For more design inspiration and exclusive content, follow me on my social media channels: Twitter:   / alex_barashkov   Linkedin:   / barashkov-alex   Instagram:   / pixelpoint.io   Threads: https://www.threads.net/@pixelpoint.io