Dentro l’Impero Miliardario del Kebab con HABIBI

Kebab generates over €20 billion a year worldwide. It's often seen as simply a cheap food, but in reality it hides a huge industry involving entrepreneurs, chains, and investors. In this video, I take you inside the billion-dollar kebab business with @HabibiOriginal, Italy's most famous kebab seller, who, thanks to his TikTok content and the famous slogan "Habibi Yalla," has revolutionized the perceived value of this product in our country. To explore this world from a 360-degree perspective, I also met with Zio Massimo, founder of Kebab & Co, a chain that now boasts five successful locations. Make yourself comfortable, because what you'll discover in this video will make you look at kebab with completely different eyes... Habibi Restaurant:   / habibi_original_libanese   Zio Massimo Restaurant:   / kebab_angri_e_co   MY SOCIAL MEDIA Instagram:   / aniellodevivo9   Collab: [email protected] #Habibi #Kebab #success 0:00 Kebab is worth billions 1:00 The history of kebab 2:05 Meeting with Habibi 2:23 The story of Habibi 3:31 Meeting with Zio Massimo (kebab and co) 3:46 Habibi's record-breaking numbers and how he manages to achieve them 4:55 Habibi and Dubai chocolates 5:43 The story by Uncle Massimo 6:49 The difference between Shawarma and Kebab 7:43 Why is Kebab seen as low-quality food in Italy? 9:01 How do kebab shops comply with food regulations (HACCP) 9:48 How much does a skewer cost to make a kebab? 10:10 I'm learning to make a kebab 11:10 Why do kebab shops fail? 11:56 How to recognize a poor-quality kebab 12:20 The best piadina in the world? 13:21 I'm tasting Habibi Yalla's kebab 14:03 Is Habibi really a meat expert? 14:17 How much does it cost to open a kebab shop in Italy? 14:40 Habibi costs 14:48 Is Habibi's meat really that good? 4:10 PM Tasting Zio Massimo's artisanal piadina 4:31 PM How do you keep prices low in 2025? 5:19 PM The impact of social media on a business 5:47 PM Habibi and the collaboration with Kebhouze 6:46 PM The secret to Habibi Yalla's success 7:49 PM Habibi Yalla's dream 8:43 PM The importance of respecting customers 9:23 PM Zio Massimo's dream 10:00 PM Conclusion Writing: Aniello De Vivo Filmmaking: Aniello De Vivo Editing: Aniello De Vivo It's statistically proven that only 3% of people who watch the video will stop to read the description. You, who are reading these words, would be a perfect subscriber! So what are you waiting for? Sign up! 🔔