Konkona Sensharma on handloom craftsmanship | In conversation with Manish Saksena

“I felt connected.” For Konkona Sensharma, choosing Aadyam Handwoven wasn’t about fashion—it was about sensibility. A shared belief in craft, in slowing down, and in a way of living that values what is made by hand. Because handloom isn’t just what we wear. It’s how we live. Watch this heartfelt exchange between Manish Saksena, to discover what makes Aadyam Handwoven feel like home for Konkona. Aadyam Handwoven: A corporate social initiative of the Aditya Birla Group, works with handloom weaving clusters to create a self-sustaining ecosystem for the finest artisans of the country by supporting & selling their crafts to impact their quality of life.