Wajib Paham Content Marketing, Komunikasi Era Digital - ANALISIS #3

As briefly touched on in the first episode of ANALYSIS, one of the main components of digital marketing is content marketing. In this episode, we want to delve deeper into what content marketing is and how we can implement it. Currently, many references to content marketing focus on technical aspects, such as choosing copywriting, creating captions, and selecting visuals. These technical aspects aren't enough. Therefore, we need to understand the strategic aspects. What are they? Watch the third episode of ANALYSIS with Marketeers CEO Iwan Setiawan in this video. Chapters: 0:00 3 Steps to Content Marketing, What Are They? 01:59 Identifying Your Target Audience 04:56 Determining Your Content Theme 12:15 Determining Your Content Format Find other inspiration about marketing and entrepreneurship on the news portal www.marketeers.com And follow Marketeers on social media: Instagram: @marketeers Twitter: @the_marketeers Facebook & LinkedIn: Marketeers #Analysis #Marketeers #ContentMarketing