GRAN OFERTA DE MADRES PREMIUM

The ninth edition of the Brangus Premium auction, scheduled for June 8th at the Bell Ville Rural Society facilities, will feature an exceptional offering that promises to attract producers from the local area and neighboring countries. Due to a corporate restructuring within the prestigious La Sultana ranch, the company has decided to sell the heart of its productive herd. One hundred selected breeding females will be offered, including its core group of donors, breeding cows, two-year-old heifers, and outstanding calves from the last cycle. The offering will be rigorously structured by productive families, a traditional methodology of the ranch that allows buyers to precisely identify the virtues and specific characteristics of each bloodline. Despite this historic auction, the continued operation of La Sultana at its traditional location on National Route 9 has been confirmed. To facilitate third-party investment, the organization will offer the option of keeping the acquired donors on its own premises to continue with its ongoing embryo production programs. The event is strategically positioned on the province's livestock calendar, as it will take place just before the Argentine Genetics Forum Congress, which will be held on June 9th and 10th in the city of Córdoba. Given the geographical proximity between Bell Ville and the provincial capital, a large number of technicians and breeders from the region are expected to take advantage of the trip to attend both events. The organizing family is already coordinating accommodation and reservation logistics to ensure a top-notch business day.